Respect, Protect, Pay Us

a digital intervention to pressure congress people to ensure essential worker's rights

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Mailing your representative in congress is still the most effective way to have your voice heard on Capitol Hill. SEIU organized a digital protest where anyone can choose a postcard and testimonial, sign their name and the union will automatically print and send it.

A digital intervention made for SEIU, a labor union fighting for the rights of essential workers.

Digital Protests

One of the largest international unions asked Imagination of Things to create a digital platform for protest, to get congress to act now to the needs of essential workers and minimum wage earners. Anyone can enter the site and read the real testimonials of union members, choose a portrait, and with the click of a button send a postcard straight to their representative in congress.

Serious Play

The web experience had to be clear and accessible, and yet interactive and engaging, with an aesthetic that was playful, hopeful, but serious and urgent. The wide typeface and grainy yellow creates a sunny environment, met with the bold forms of construction sites and picket signs.

Digital Protests

One of the largest international unions asked Imagination of Things to create a digital platform for protest, to get congress to act now to the needs of essential workers and minimum wage earners. Anyone can enter the site and read the real testimonials of union members, choose a portrait, and with the click of a button send a postcard straight to their representative in congress.

Serious Play

The web experience had to be clear and accessible, and yet interactive and engaging, with an aesthetic that was playful, hopeful, but serious and urgent. The wide typeface and grainy yellow creates a sunny environment, met with the bold forms of construction sites and picket signs.